Make

your

Numbers

 

Yes you can. Even in uncertain times. We don't make excuses. We find reasons to help you be successful. It's not what you do, it's the way you do it and how well you execute.

 

Many times adapting to your market's shifting needs requires change. Change almost always creates disruption and conflict, but you can mitigate the risks that change imposes with tried, true and proven process.

 

Some of us thrive on process. Some of us dread it. Regardless, it is absolutely necessary for any project to follow well planned activities and schedules if it is going to succeed. Process keeps everyone accountable and on the same page. It doesn't matter if it's Creative Process or Project Management. We value both equally. After all, there's no point coming up with great plans and ideas if they can't be executed and delivered on time and on budget.

 

 

/// The 5-Step Project Framework

 

The 5-step project framework that we follow for every project is both agile and flexible. Each step has defined inputs and outputs. Within these 5 steps, we perform the necessary activities to meet the project objectives. These are defined up-front during the assessment phase, with milestones and roles and responsibilities, so agency and client have aligned expectations and are clear on objectives, budget, deliverables and timeline. After all that is taken care of, we get on with the fun stuff: the work.

 

  1. Assess: This covers the project kick-off, setting goals, detailing the approach and process, the deliverables, expectations, success criteria, timeline and budget.
  2. Plan: This critical step covers acquiring market insight about the customer, the business, and the competitive landscape.
  3. Create: The fun part, developing the big idea, the creative and the look and feel.
  4. Implement: Full production and delivery of the product including testing. Go live!
  5. Measure: Post-launch impact measurement, refinement, execution of ongoing activities.

 

To provide visibility during the project, we grant every client access to our Intervals Online Project Management system so they can track their project and see the work in progress.

 

 

/// Industry Expertise

 

SterlingKlor provides B2B marketers with over 45 years of combined marketing and branding know-how:

 

 

 

 

/// What our clients say

 

 

The Digital Business: Recent Posts

© SterlingKlor Communications Inc. | Privacy | Site Map