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Helpful Links

 

If you're unfamiliar with branding, marketing, content and general creative design practices (and why you should care), we compiled the list below to help your organization understand the importance of being visible and relevant in your market and how that can become your competitive advantage.

 

Books

+  Designing Brand Identity

+  Powerhouse Marketing Plans

+  The 11 Immutable Laws of Internet Branding

+  The 22 Immutable Laws of Branding

+  The Brand Gap

 

Magazines

+  .net

+  Applied Arts

+  Communication Arts

+  Fast Company

+  HOW Design

 

White papers and articles

+  10 Steps For Successful Corporate Branding

+  Branding and Small Companies

+  Building a Bullet-Proof Brand

+  Online Brand Behaviour

+  Think local. Learn global. Act glocal.

 

Web sites

+  AllAboutBranding.com

+  BrandChannel.com

+  GoodExperience.com

+  GerryMcGovern.com

+  MarketingProfs.com


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